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LIGHTING ONE LAUNCHES 2008 EXCLUSIVE PRODUCTS
St. Louis, MO (December 26, 2007) — With an ever expanding marketing arsenal
and the continual progression of SELECT products Lighting One, the specialty lighting
cooperative continues to expand.
At its recent convention in Glendale, Arizona, Lighting One successfully launched
its SELECT collections for 2008. Those exclusively designed collections include
seven complete families with looks that include traditional, transitional, and European.
In addition, there are 2 outdoor families with high-end styles and a complete bath
collection. To round out the series, Lighting One added new products and finishes
to a few existing families in order to achieve different looks and complete the
line.
Lighting One is currently placing the final touches on their heavily coveted catalog.
In addition to SELECT, the 2008 catalog will feature over 27 additional new families
to its core product line, which includes additional Exclusive items, Energy Star®
collections, Title 24 Lanterns, as well as an assortment of energy efficient CFL's.
This year Lighting One will also be offering a 64-page Magalog devoted exclusively
to the SELECT products. All of the products featured in this high-end catalog will
be exclusive to Lighting One showrooms, eliminating the opportunity of having these
beautifully designed products to be shopped with other retail showrooms. The SELECT
products showcased offer the highest overall benefit to the Lighting One member,
including tremendous rebates and a salesperson incentive program.
“Our members are seeing increases in their gross profit margins through the SELECT
product, even during the current economic conditions,” says Mike Cherico president
of Lighting One.
About Lighting One
Lighting One (www.Lighting-One.com)
is a cooperative retail organization consisting of over 150 member-owned retail
lighting stores throughout the United States. Founded in 1999 as Ilucio, Lighting
One joined CCA Global Partners, one of the world’s largest specialty home furnishings
groups, in 2001. Lighting One’s purchasing power allows members to enjoy rebates
on products, as well as participate in national programs. The cooperative also provides
its members with extensive marketing services and exclusive merchandise. Lighting
One prides itself on its ongoing education programs for managers and salespeople.
The learning opportunities Lighting One provides help members increase customer
satisfaction and employee retention.
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